Why no interest in exporting from the East Midlands?

I am amazed that we have had very little interest from members of the Chartered Institute of Marketing in an excellent one day seminar that we have arranged in liaison with UK Trade and Investment in the East Midlands.

The event, entitled “Take it to the world – the power of exporting” will be held at Loughborough University on 10 June 2009. It will have several high profile speakers and a range of practical workshops to help newcomers and old hands to improve their companies’ exporting activities.  I feel that this is topical, as the pound is quite low and several counties, especially those in Central Europe are not suffereing the same declines in their economies as the counties of Western Europe.

I will have another go at promoting this excellent event to members of the CIM in the East and West Midlands, but perhaps UK Marketing people are just not interested in developing their skills and knowledge in the frield of export marketing and business development!

Copyright ©2009 Nigel Adams

Author: Professor Nigel Adams

Nigel is a Professor & the first Director of the Buckingham Enterprise & Innovation Unit (http://www.beiu.co.uk) in the Vinson Building at the University of Buckingham He also advises and mentors undergraduate students taking the innovative two year (8 terms) BSc in Business Enterprise in which they must start a real business as an integral part of their honours degree. Nigel also mentors postgraduate students.. BBE one of only a few similar honours degree programmes in the world which offer undergraduate students the opportunity to study for a degree in Business Enterprise, whilst also starting & developing a business. These types of degree are called Venture Creation Programmes (www.vcplist.com) , Within 4 months of starting the programme students must pitch for seed-corn capital from "Buckingham Angels". Nigel also advises and Mentors other university students and staff and local people who want to start business or grow their businesses. Between 2002 and 2011, Nigel was Managing Director of Nigel Adams & Company Ltd, providing business, management, international marketing, recruitment and other support and advice to the management of Western companies to help them establish business operations in Central & Eastern Europe & to improve their sales. Nigel is an experienced international business adviser with more than 40 years experience in business, enterprise, management, marketing & counter-trade. He was based in Poland from 1993 until 2002, working on Polish state company restructuring projects as a British Government Know How Fund Management Adviser. Nigel is a Fellow of the Chartered Institute of Marketing (CIM) and a Chartered Marketer.

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